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Safety experts share tips on how to best implement driver incentives to keep assets safe on the road.
With repair costs, insurance rate hikes, and nuclear verdicts, no carrier wants to deal with a collision. Some fleets have implemented programs to incentivize drivers who drive safely. Experts recently spoke to trucking stakeholders to offer tips on implementing driver incentives into a fleet’s safety program.
“I don’t really think that the general motoring public has really caught on that there’s thousands of fleets that have cameras,” Jeff Lisowski, general manager of Lamb Fuels, told an online audience. “These days of having these kinds of accidents and getting away with it when that that person is in the wrong, I don’t think that people realize those days are coming to a close.”
- Develop and share safety goals
Carriers often start with broad goals, but to be effective, those goals should be tied to specific, measurable actions of the drivers.
“At the beginning of it, you might think that your goal is to reduce collisions—and that’s a great goal,” said Adam Lang, Netradyne’s director of customer advisory services. “But as you start talking about that goal, maybe it evolves into something else that winds up with you getting very specific, reducing specific types of behaviors that could lead to a collision.” Keep reading, go to article direct source
For example, a fleet focused on the broad goal of improving driver safety compliance can tell its drivers it wants to reduce harsh braking, follow speed limits, and limit phone usage. All of these data points can be easily measured.
Goals should be discussed in group settings to ensure that drivers, dispatchers, and safety personnel are on the same page. Managers can re-evaluate goals as driver data streams in, then communicate any changes during regular meetings.
“Be very specific on what goals you are going to do, and then share it with everyone and develop a cadence,” Lang said. “‘We’re going to communicate these goals on a weekly basis to let everyone know if we’re if we’re winning or losing.’ I mean, everyone wants to win, right?”
Lang added that managers should ensure their goals are SMART—specific, measurable, achievable, relevant, and time-bound. Ensuring that goals contain these elements improves the chances of success, he said. Click here to read full article source
